Attorney Marketing Tips – Why Keeping It Local Is Key

If you want a steady stream of great clients to your practice, your attorney marketing has to be local – and we’re not talking geographically. This is true whether you’re running for city council, city executive, governor, United States Senate or even the President of the United States. Your marketing message must address the issues your ideal audience face everyday – and your ideal client as an attorney.

In this video, Sharon talks about creative tips that will help you focus in on your attorney marketing message, whether from former or current clients or new connections with comfort and ease.

  • What can you do to help them improve their life?
  • What is keeping your client up at night that they’re worries about?
  • How is their legal problem affecting their life in all ways?
  • What kind of outcome is your client looking for in their case?
  • If you don’t have a former or current client, is there any other way to do research on your ideal client?

Sharon also shares the best strategies and important steps to follow in your attorney marketing message to get great clients and have a SUCCESSFUL solo or small attorney practice.


Replace The Rat Race With A Bold, Thriving Law Business

With 16 years in a solo law practice, Sharon Christie discovered that the secret to thriving instead of merely surviving lies in the ability to land great clients…consistently. Sharon cracked the marketing code — catapulting her law practice clientele from ZERO to HUNDREDS in under 9 months — and now reveals her proven 3 step formula to other female lawyers who are ready to replace the rat race with a bold, thriving law business.

Part of her 3 step formula in action is frequent lecturing to professional and community groups, including NAMI Metropolitan Baltimore, the Brain Injury Association of Maryland, the Lupus Foundation, Let’s Talk Sarcoidosis and the Sinai Return to Work Program, and authoring books for her law practice clients such as the 2 books on Social Security Disability benefits, The Unofficial Guide to Social Security Disability Benefits and Can You Win Your Social Security Disability Case?: The Blueprint You Need to Get Social Security Disability.

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